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Thisted Municipality faces criticism for changing the profile picture on Facebook

Thisted Municipality has shared a profile picture , which is a simple logo where “Thy” is written in white on a grey-green background.

Back in February, the municipality held a vote where they asked people if they should change the name from Thisted to Thy Municipality. It was a “no thank you” from 62.5 percent of those who answered the survey, but now there are some who think that the municipality is trying to sneak in a new name through the profile picture on Facebook.

Among other things, it reads in the comment field: “It’s piss annoying”, “how misleading” and “it must be removed as soon as possible”.

Peder Schjødt is a communications consultant and digital manager at the local advertising agency Vizuall, and he defends the municipality.

– It is perfectly okay for a municipality to brand its area in a more free way, he says.

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