Pierre Cardin became known for bringing his visionary fashion to the masses.
French fashion designer Pierre Cardin has died at the age of 98, according to his family, according to the French news agency AFP.
Cardin was known for his avant-garde style and preferred geometric shapes, often ignoring feminine curves. He advocated a unisex fashion that was sometimes experimental.
But he also became known for bringing his visionary fashion out to the masses.
Cardin was born in Italy in 1922. His family emigrated to France when he was little.
Cadin died at a hospital in Neuilly west of Paris, his family said.
He founded his fashion house in 1950.
/ ritzau /